Chief Marketing Officer, Lyft
Kira joined Lyft as CMO in December 2014, and brings more than 20 years of marketing and product leadership, building great consumer experiences and accelerating business growth across a wide variety of industries. Prior to Lyft, Kira was CMO at real-estate marketplace Trulia, where she launched the company’s first-ever national marketing campaign and led all consumer product and marketing efforts. Before Trulia, she served as VP of Marketing at Lytro, where she headed up marketing, product, sales, and international growth, while building a new category from the ground up. She also spent six years at Intuit in a variety of brand, performance marketing, and leadership positions. At Lyft, Kira leads Lyft’s brand strategy, growth, communications, and consumer engagement efforts.