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How do images affect SEO?
Optimizing images for search engine optimization (SEO) should be a no-brainer. After all, an image of product users are looking for gives them an instant preview of what the article is about. When designed for SEO, it can actually help with web traffic.
Read on to learn more about SEO images and how to optimize images for SEO to help your business grow.
Enhance Image Quality to Boost Site Performance
This can be accomplished by using high-resolution images, properly sizing and compressing images, adding Alt tags and titles, and optimizing file names. By using high-resolution images, visitors to the website will get a better user experience, as the quality of the images will be better and the page load time will be faster.
Adding Alt tags and titles to images helps with both SEO and accessibility, as this information can be used when processing or understanding the image. Lastly, optimizing file names as keywords can help with your search engine rankings.
Understanding Image File Types and Formats
When optimizing images for websites, understanding image file types and formats, including JPEG, GIF, PNG, and SVG, is essential. JPEGs are best for photographs, where image detail and color are balanced. They are also widely accepted and widely used. GIFs support animation and simple graphics.
PNGs contain more colors than GIFs, but fewer than JPEGs. PNGs are ideal for graphs or diagrams with few colors when the image needs high contrasting colors or adjustable transparency. SVGs are the most important for illustrations, logos, and icons as they look perfect even at different sizes. Other types of file type can be converted using an SVG creator.
Resize and Compress Images for SEO
This helps to improve the website’s loading speed which is essential for a good user experience. Compressing an image also reduces the file size and helps to reduce the amount of data being sent between the server and the browser.
To resize an image, you can use a range of tools such as Adobe Photoshop or GIMP. To compress an image, you can use an image compression service such as TinyPNG. Both processes are simple and straightforward and will help to ensure the website’s optimizing images for SEO.
Utilize Image Sitemaps to Maximize SEO Results
Through image sitemaps, you can indicate how the images should be crawled and indexed. This enables search engines to rank and index images, which helps to improve SEO results.
Image sitemaps can also help to identify images related to a particular keyword and query. By including your image in the image sitemap, you can increase the chances of it being indexed when someone searches for particular types of images.
Learn More About SEO Images
SEO Images are a great way to optimize websites and attract more visitors. By taking into consideration property settings and adding relevant alt texts, website owners can create better-optimized images for their sites.
With a good SEO image strategy, website owners will start seeing an increase in traffic, rankings, and conversions on their websites.
